Since marketing always revolved around its consumers, internet, Smartphones, YouTube videos have leveraged in right delivery of marketing messages to the consumer.
In a recent survey, it was mentioned that every month almost 1 trillion digital interactions occur. This huge score will make you realize the importance and growing ration of professional web design company . Today digital world is a part of each of our lives. Let us see the predictions for 2013 and the role which digital marketing plays in each of our existence.
Smartphones and tablets are often clubbed under one category. However if you look into the role these devices can be targeted differently. In 2013, the targeting will be role focused as if Smartphones are more task oriented and tablets more entertainment specific. New introductions will be based on gadgets capabilities.
Fort Lauderdale web design agency mentions that earlier digital interactions were one on one. Today everybody believes in sharing. Smartphones helps you to connect with your social group. For digital marketers it will be a big challenge to introduce more options, which could help people to share more.
2013, will be the year of direct video sharing. Sharing pictures and voice note are now considered primitive. Direct video sharing will get marketers into huge promotions and sponsor sharing.
Legislation on cookie tracking will help advertising to grow and thus it’s a good news for any professional web design company. Without cookies your focus group shrinks. 2013 will give a far more target group to digital web marketing companies according to Fort Lauderdale web design.
Social media will continue to grow in 2013. However, brands will generate their own social platforms, which will give them a specific space for direct interactions with the consumers. We will see how traditional marketing slowly sneaks into social marketing platforms.
A smart professional web design company will focus on how effectively it can bring digital marketing for customer use. It’s not only technology that always matter how beneficial are its uses for your consumer matters more.